Blog: Updates on Urbanology

Great Streets Wrap-Up

great streets audience.jpg

At the recent forum I produced with ULI Los Angeles, we had an all-star panel. “Can L.A.’s Streets Be Great?” was hosted at Gensler in its jewel-box space on Figueroa Street. An ideal quasi-public setting for a discussion on how smartly designed civic space can boost livability.

 

The below honchos and experts addressed a full house of urbanologists, bike-eratti, transit geeks and enlightened policy wonks (and I use those terms with utmost respect!)

 

José Huizar, Los Angeles 14th District Councilman, discussed the Broadway Streetscape Master Plan which recently got underway. Doane Liu, Deputy Mayor, City Services, City of Los Angeles, offered an update on Mayor Eric Garcetti’s Great Streets Initiative.  Rick Cole, Deputy Mayor, Budget & Innovation, City of Los Angeles, former mayor and/or city manager of Azusa, Pasadena, Ventura – spoke on the wider context of investment, neighborhood ownership of the street, events, marketing, pop ups, art programs and more. Laura Nelson, Los Angeles Times transportation reporter overviewed neighborhood mobility planning in the context of the region’s wider transportation system. Brigham Yen, Publisher and Editor of DTLA Rising, and Downtown real estate broker gave his impassioned critique of the plague of jaywalking tickets afflicting Downtown L.A.; and Melani Smith principal of Melendrez, updated everyone on the crucial but presently stalled My Figueroa project.

 

This week, Rick Cole went the extra mile by offering his presentation to The Planning Report, the influential policy journal published by David Abel. Here it is.

Lots of awesome going on

The Vermont, street view

The Vermont, street view

For example, JSPR is excited to announce superb new clients:

The Vermont: Wow, here's L.A.’s largest, new luxury highrise, with 464 for-lease residences. The Vermont has astonishing views, sleek design by Jerde Partnership, in one of the city's most vibrant settings (above the Wilshire/Vermont subway, with a superior “walk score”). Opening in April.

Playa Vista: Home base to L.A.'s Silicon Beach, Playa Vista opens six Modern-styled neighborhoods on February 22. They signal the final phase of the advanced community that also houses YouTube, Facebook, 72andSunny and The Clippers. JSPR has developed stories with The Hollywood Reporter, and more.

We continue working with other exciting places and people. Stay tuned…

On February 19 I host an Urban Land Institute panel discussion: “Can L.A. Streets Be Great? Urban Activism, Mobility and Socially Engaging Places.” The event includes representatives of Los Angeles Mayor Eric Garcetti’s office and Downtown L.A. City Councilman Jose Huizar. There will updates on new plans for Broadway, and on the “controversial” My Figueroa street plan. (I put controversial in quotes because this enlightened proposal really should be embraced by all!) It happens in the cool Gensler “jewel box” space on – where else? – Figueroa.

If you want to know how I really feel about the My Figueroa plan – and the need for public spaces designed for the 100% of us who walk – see my latest column in the Huffington Post.

As they sing in the new Lego movie: Everything Is Awesome!